博世抖音電商銷售負(fù)責(zé)人
15000-20000元
南京
5年以上
本科
南京
5年以上
本科
- 全勤獎(jiǎng)
- 節(jié)日福利
- 不加班
- 周末雙休
職位描述
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崗位職責(zé) Job Description:
1. 引領(lǐng)抖音平臺(tái)發(fā)展,制定在新興快速發(fā)展平臺(tái)的策略,管理和平臺(tái)的關(guān)系和主導(dǎo)平臺(tái)上的商業(yè)條款。
Lead Douyin platform development, build the strategy for emerging channels and seize business opportunities, manage the relationship with Douyin including the commercial terms.
2. 制定抖音的年度/季度聯(lián)合生意計(jì)劃 (銷售基礎(chǔ)提升),并充分和平臺(tái)達(dá)成一致。
Lead annual and quarterly Joint Business Plan (JBP) including sales fundamental improvement plan, and make sure the JBP aligned with platforms.
3. 主導(dǎo)抖音平臺(tái)的活動(dòng)和營(yíng)銷計(jì)劃,并充分置換平臺(tái)資源和利用平臺(tái)大數(shù)據(jù)。
Lead the trade promotion and marketing plan on Douyin, fully leverage platform resource and big data, and get disproportionately support from platforms.
4. 優(yōu)化和管理整個(gè)運(yùn)營(yíng)流程,并與營(yíng)銷、物流、BU等部門協(xié)調(diào),實(shí)現(xiàn)卓越運(yùn)營(yíng)。
Optimize and manage the entire operation process and coordinate with Marketing, Logistic, BU etc. to deliver operation excellence.
5. 帶領(lǐng)團(tuán)隊(duì)運(yùn)營(yíng)新興平臺(tái),包括直播間管理、促銷策略、產(chǎn)品布局等
Lead team to operate emerging channels, e.g. live streaming management, promotion strategy, product assortment, etc.
6. 管理DP(包括官旗及矩陣號(hào))、進(jìn)行數(shù)據(jù)分析、用戶體驗(yàn)優(yōu)化,提升消費(fèi)者體驗(yàn)。
Manage DP (Douyin Partners) and live accounts, on site analysis, and user experience optimization to improve customer online shopping experience.
7. 制定達(dá)人直播及運(yùn)營(yíng)策略,帶領(lǐng)團(tuán)隊(duì)完成達(dá)人直播目標(biāo)。
Deliver KOL live streaming strategy to achieve KOL live streaming GMV target.
專業(yè)資質(zhì)要求 Professional Requirements :
1、本科及以上學(xué)歷,電子商務(wù)相關(guān)專業(yè)優(yōu)先。
Bachelor degree or above, major in E-commerce is preferred.
2、至少5年相關(guān)工作經(jīng)驗(yàn),必須具備抖音平臺(tái)運(yùn)營(yíng)經(jīng)驗(yàn)。
At least 5 years relevant experience in China ecommerce, must have experience on Douyin platforms.
3、熟悉平臺(tái)活動(dòng)和規(guī)則,熟悉抖音平臺(tái)店鋪運(yùn)營(yíng)策略、直播及營(yíng)銷玩法。
Familiar with platform activities and rules, familiar with Douyin platform store operation strategy, live streaming operation and emkt etc.
4、擅長(zhǎng)數(shù)據(jù)分析,包括日常產(chǎn)品運(yùn)營(yíng)分析,流量及轉(zhuǎn)化分析,營(yíng)銷策略等。
Good at data analysis, e.g. product analysis, traffic and conversion analysis, eMedia strategy etc.
5、擅長(zhǎng)管理DP和矩陣號(hào)直播團(tuán)隊(duì),具有團(tuán)隊(duì)管理能力
Good at DP and live management, have team management capability.
6、良好的溝通表達(dá)能力,有責(zé)任心,思維活躍,有較好的邏輯性以及團(tuán)隊(duì)協(xié)作能力。
Have good communication skills, sense of responsibility, active thinking, good logic and teamwork skills.
7、具有較強(qiáng)的抗壓能力和學(xué)習(xí)能力。
Strong ability to work under pressure and learn well.
8、熟練使用英文溝通。
Expert of English communication.
1. 引領(lǐng)抖音平臺(tái)發(fā)展,制定在新興快速發(fā)展平臺(tái)的策略,管理和平臺(tái)的關(guān)系和主導(dǎo)平臺(tái)上的商業(yè)條款。
Lead Douyin platform development, build the strategy for emerging channels and seize business opportunities, manage the relationship with Douyin including the commercial terms.
2. 制定抖音的年度/季度聯(lián)合生意計(jì)劃 (銷售基礎(chǔ)提升),并充分和平臺(tái)達(dá)成一致。
Lead annual and quarterly Joint Business Plan (JBP) including sales fundamental improvement plan, and make sure the JBP aligned with platforms.
3. 主導(dǎo)抖音平臺(tái)的活動(dòng)和營(yíng)銷計(jì)劃,并充分置換平臺(tái)資源和利用平臺(tái)大數(shù)據(jù)。
Lead the trade promotion and marketing plan on Douyin, fully leverage platform resource and big data, and get disproportionately support from platforms.
4. 優(yōu)化和管理整個(gè)運(yùn)營(yíng)流程,并與營(yíng)銷、物流、BU等部門協(xié)調(diào),實(shí)現(xiàn)卓越運(yùn)營(yíng)。
Optimize and manage the entire operation process and coordinate with Marketing, Logistic, BU etc. to deliver operation excellence.
5. 帶領(lǐng)團(tuán)隊(duì)運(yùn)營(yíng)新興平臺(tái),包括直播間管理、促銷策略、產(chǎn)品布局等
Lead team to operate emerging channels, e.g. live streaming management, promotion strategy, product assortment, etc.
6. 管理DP(包括官旗及矩陣號(hào))、進(jìn)行數(shù)據(jù)分析、用戶體驗(yàn)優(yōu)化,提升消費(fèi)者體驗(yàn)。
Manage DP (Douyin Partners) and live accounts, on site analysis, and user experience optimization to improve customer online shopping experience.
7. 制定達(dá)人直播及運(yùn)營(yíng)策略,帶領(lǐng)團(tuán)隊(duì)完成達(dá)人直播目標(biāo)。
Deliver KOL live streaming strategy to achieve KOL live streaming GMV target.
專業(yè)資質(zhì)要求 Professional Requirements :
1、本科及以上學(xué)歷,電子商務(wù)相關(guān)專業(yè)優(yōu)先。
Bachelor degree or above, major in E-commerce is preferred.
2、至少5年相關(guān)工作經(jīng)驗(yàn),必須具備抖音平臺(tái)運(yùn)營(yíng)經(jīng)驗(yàn)。
At least 5 years relevant experience in China ecommerce, must have experience on Douyin platforms.
3、熟悉平臺(tái)活動(dòng)和規(guī)則,熟悉抖音平臺(tái)店鋪運(yùn)營(yíng)策略、直播及營(yíng)銷玩法。
Familiar with platform activities and rules, familiar with Douyin platform store operation strategy, live streaming operation and emkt etc.
4、擅長(zhǎng)數(shù)據(jù)分析,包括日常產(chǎn)品運(yùn)營(yíng)分析,流量及轉(zhuǎn)化分析,營(yíng)銷策略等。
Good at data analysis, e.g. product analysis, traffic and conversion analysis, eMedia strategy etc.
5、擅長(zhǎng)管理DP和矩陣號(hào)直播團(tuán)隊(duì),具有團(tuán)隊(duì)管理能力
Good at DP and live management, have team management capability.
6、良好的溝通表達(dá)能力,有責(zé)任心,思維活躍,有較好的邏輯性以及團(tuán)隊(duì)協(xié)作能力。
Have good communication skills, sense of responsibility, active thinking, good logic and teamwork skills.
7、具有較強(qiáng)的抗壓能力和學(xué)習(xí)能力。
Strong ability to work under pressure and learn well.
8、熟練使用英文溝通。
Expert of English communication.
工作地點(diǎn)
地址:南京鼓樓區(qū)鼓樓創(chuàng)新廣場(chǎng)博西家電總部
??
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詳細(xì)位置,可以參考上方地址信息
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職位發(fā)布者
HR
博西家用電器(中國(guó))有限公司
-
家電業(yè)
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1000人以上
-
公司性質(zhì)未知
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南京市中山路129號(hào)中南國(guó)際大廈21層
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2026-02-26 22:45:53
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